AMS Policy Guidelines – How Do You Get Started With Advertising?
AMS, or Advanced Media Sales, is an advertising sales company that handles digital media sales for corporations in the United States. They are one of the largest digital media companies in the country and are a powerhouse in the world of Internet marketing and ecommerce. In this article I will take a look at how AMS works and whether or not it is worth your while to work with them.
As you may have guessed, AMS works on three levels. The first is their flagship products, which are their headline search ads and interactive ads. These are the two biggest products that they sell and have been for several years. Other products include their content network products, which are also very popular and useful.
What makes AMS stand out from other online marketing companies is that they also handle video production. This is part of their overall strategy and they have several high profile video production stars, such as Brittany Spears, Skrillex, Paris Hilton, Miley Cyrus, and Usher, to promote their products. AMS also publishes a monthly magazine that contains reviews of their products, along with a handful of unique AMS videos that review each product and give buyers a behind the scene look. These AMS videos can be found on YouTube as well as on their website.
The reason I like AMS so much is that they have a really nice reputation. This is evidenced by the fact that they have been in business for almost ten years. They are also consistently profitable because of how well they target and market their products. Their website contains a detail page where they outline their process for selecting their top selling products, which is great because it gives you an idea of what you could expect from their advertising. They also provide a section of their editorial guidelines, which you should definitely review.
One thing that I would like to point out is the fact that AMS uses both Pay Per Click and banner advertising. Although Pay Per Click ads are more traditional, using them on your website can bring you in plenty of profit. In order for AMS to receive credit for the PPC they place on your site, they have to have some kind of money in exchange. This is why their rates are so reasonable compared to other companies. If you’re only using Pay Per Click on your homepage and inside of your blog then you’re not going to see a lot of profit. However, if you have some other content online that people find enticing, and you’re placing some quality ads on your site, then you’ll be able to realize a substantial amount of profit.
AMS also has their own in-house product display advertising section. They have four different types of product displays that are available, depending upon how much traffic you need to drive to your site. For instance, if you need a lot of traffic but you only want to sell one item, you can select the “product display” that simply shows a picture of one item. If you want to sell something more and have more traffic, then you can select the “category display” which will show up products related to whatever it is that you selected as the product to sell. The “best selling items” display is the last type of selection and will allow you to sell the most products without the need for Pay-Per-Click.
Now you might be thinking that all this data and advanced math are a waste of time, and that you could just buy AMS and forget all about it. The truth is, you still need to track your statistics and the reason for that is that AMS has several different options that you can select when it comes to how you are going to pay for your advertising. You can pay by the day, by the week, or by the month. You also have a minimum budget that you need to spend on these product display ads so you need to figure out how much you are willing to spend before you go into the sales process.
One thing that you absolutely must have in place with your AMS campaign is clear and concise policy guidelines. This is where all of the math and tracking will start to pay off because you want to know how much money you are making and how much you are spending. There are some products that allow you to set a minimum budget, and you might want to do that if you are just getting started. But setting a minimum budget is not something that should be done with just about any product, and you should make sure that you understand exactly what it is that you are doing and how you are going to pay for your advertising in the future. If you don’t have this policy guidelines in place, you may run into the problem of paying for ads that you do not want, and you will find yourself constantly refunding money that you did not get. It is far better to pay by the day or to pay for more products than to get stuck refunding products that you never wanted.